Business Model Canvas Template

The Business Model Canvas, designed by Alexander Osterwalder and Yves Pigneur, is a strategic tool used for visually developing or displaying a business model. It helps determine and align the key business activities and their relationship to your value proposition. An alternative to the Business Model Canvas is the Lean Business Model Canvas.

How to fill out the Business Model Canvas

The Business Model Canvas contains nine blocks: fill in each one with text, images, and shapes.

1. Customer Segments: Who are the customers? What do they think? See? Feel? Do?
2. Value Propositions: What’s compelling about the proposition? Why do customers buy, use?
3. Channels: How are these propositions promoted, sold, and delivered? Why? Is it working?
4. Customer Relationships: How do you interact with the customer through their customer journey?
5. Revenue Streams: How does the business earn revenue from the value propositions?
6. Key Activities: What uniquely strategic things does the business do to deliver its proposition?
7. Key Resources: What unique strategic assets must the business have to compete?
8. Key Partnerships: What can the company not do so it can focus on its Key Activities?
9. Cost Structure: What are the business’ major cost drivers? How are they linked to revenue?
   

To learn more about how to fill out the Business Model Canvas on Dojoit, please see our YouTube post for an illustrative example: https://www.youtube.com/watch?v=-DzWaSbXfjE. Also, please see this example for an illustration of a completed canvas: https://pub.dojoit.com/FrFp59vS/Use-Case:-Lean-Business-Model-Canvas.

How to use the Business Model Canvas Template on Dojoit

You have two options to use the Business Model Canvas:

Option 1: Select from within the board

Option 2: Download and upload to your board

1. Download the template to your desktop/downloads folder

2. Unzip the downloaded file

3. Drag the unzipped SVG file from your desktop/downloads folder to the board

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